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About Us

At Business Station, we believe in the power of autonomy. The uniqueness and individuality of artists and designers take precedence. Doing business serves as a tool in this context, an important and necessary tool. Creating artwork is a process, and the process of showcasing or selling your work requires business. It’s not necessarily about making a profit, but rather about placing it in the right context where it is relevant. We have outlined the business aspects and useful tools for you, not only on a practical and pragmatic level but also from a philosophical and holistic perspective.

Experimentation is crucial when it comes to utilizing business. It often pays off to explore multiple positions, roles, assignments, and exhibition opportunities. This allows you to experience what feels like the right position and also provides a basis for validation. It becomes transferable and communicable to others through this process.

You are free to use & share this site under the following terms of this
CREATIVE COMMONS code:

CC BY-NC-ND 4.0

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Mark Schotman Coordinator Business Station  Focus on Positioning; Acquisition: Pricing; Business Plan & Start-up. m.schotman@hr.nl

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Maarten Jan van ‘t Oever  Cultural Entrepreneurship Focus on Projectmanagement; Finances; Event Design; Business Theory.  OeveM@hr.nl

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Kuno Terwindt   Presentation Skills Focus on Storytelling; Narratives; Communication; Pitching; Stage Performance.  terwk@hr.nl

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Hans Beekmans  Funding & Income streams Focus on Project Management; Organisation; Small Business; Cultural Entrepreneurship.  j.beekmans@hr.nl